Plans and pricing
A global price, in dollars. The same wherever you open your chair.
Free plan forever · 7 days free on the paid plans · 2 months free paying annually · Cancel whenever you want.
- 1 barber
- Public booking link
- Appointment agenda
- Mercado Pago charging · 0% fee
- No card · free forever
- 1 barber · 1 location
- Unlimited appointments + public booking link
- Agenda, customers, register and analytics
- Mercado Pago integrated · 0% fee
- WhatsApp + Instagram with automatic bot
- Automatic reminders and confirmations
- Email support
- Up to 5 barbers · 1 location
- Everything in Starter, no appointment limits
- WhatsApp + Instagram with conversational AI
- Marketing campaigns · 150 customers/mo
- Mercado Pago integrated · 0% fee
- Advanced analytics
- Priority email support
- Unlimited barbers and locations
- WhatsApp + Instagram with conversational AI
- Bot embedded on your own website (widget)
- Marketing campaigns · 500 customers/mo
- Mercado Pago integrated · 0% fee
- API and integrations
- 1-on-1 onboarding + WhatsApp support
| Feature | Free | Starter | Pro | Unlimited |
|---|---|---|---|---|
| Booking and agenda | ||||
| Public booking link | ||||
| Appointment agenda | ||||
| Unlimited appointments | ||||
| Customers (CRM) and history | – | |||
| Register and analytics | – | |||
| Advanced analytics | – | – | ||
| Team and locations | ||||
| Barbers | 1 | 1 | Up to 5 | Unlimited |
| Locations | 1 | 1 | 1 | Unlimited |
| Messaging and automation | ||||
| WhatsApp + Instagram with bot | – | |||
| Reminders and confirmations | – | |||
| Conversational AI | – | – | ||
| Bot on your own website (widget) | – | – | – | |
| Marketing campaigns | – | – | 150/mo | 500/mo |
| Payments and support | ||||
| Mercado Pago · 0% fee | ||||
| API and integrations | – | – | – | |
| Support | — | Priority email | WhatsApp + onboarding | |
What each plan includes, in detail
Free — start taking bookings today
To get going without spending a cent. You get your public booking link and the appointment agenda to see who books, at what time and which service. You charge the deposit or the full appointment via Mercado Pago, 0% fee. No card, no expiry: it's free forever.
- 1 barber. Designed for those who work alone and want their booking link working right away.
- Mercado Pago charging. You connect your account and charge a deposit or full payment from the link, with no BarbSnap fee.
- No bot, no campaigns, no CRM.The public page shows a discreet "Made with BarbSnap". When you want to automate messages or add team members, you move to a paid plan in one tap.
Starter — your barbershop automated by a bot
Ideal if you work alone or are just starting out. You get the whole management system: agenda, customer profiles, daily register and basic metrics. Your public booking link lets anyone book from their phone without you having to reply.
- WhatsApp + Instagram with a bot. An automatic assistant replies for you: it shows free times, books the appointment, and sends reminders and confirmations. It follows fixed rules (no improvising), but covers 90% of typical messages without you lifting a finger.
- Mercado Pago integrated, 0% fee. You charge the deposit or full appointment. BarbSnap keeps nothing — you pay only what MP charges you, directly.
- Automatic reminders. The customer gets a notice before the appointment and confirms with one tap. Fewer no-shows, fewer empty chairs.
Pro — the AI that talks like you
The big leap. Everything in Starter, but the bot becomes a conversational AI: it understands what the customer writes in natural language ("got a slot Friday afternoon after 5?"), suggests, reschedules, answers questions about services and prices, and keeps your barbershop's tone. Up to 5 barbers in the same agenda.
- AI on WhatsApp + Instagram.It doesn't follow a rigid script: it interprets the message's intent and resolves it. It's like having a 24/7 receptionist that never gets tired.
- Marketing campaigns.From Pro you can launch campaigns to your customer base: bring back those who haven't come in a while, announce promos, or reward your best customers. You segment by tag, spend or activity, and the AI personalizes each message. Pro includes up to 150 marketing customers per month (Unlimited, 500) — more than enough for focused campaigns, with no surprises on your account.
- Advanced analytics. Peak hours, retention, value per customer, which services pay off most. Decisions with data, not guesswork.
Unlimited — for chains and multiple locations
Everything in Pro with no limit on barbers or locations. Designed for those who manage several locations or a large team and need to see everything from one panel.
- Unlimited barbers and locations under a single account.
- AI marketing campaigns · 500 customers/mo.
- API and integrations to connect BarbSnap with your other tools.
- 1-on-1 onboarding and direct support via WhatsApp.
Bot vs. AI — what's the difference?
The bot (Starter) follows fixed rules: it does predictable tasks well —showing times, booking, reminding— but if the customer writes something unexpected, it hands it to you. The AI (Pro and Unlimited) understands natural language, improvises coherent answers, handles complex conversations and sounds like a real person on your team. In both cases the channels are the same: WhatsApp and Instagram.
What we don't charge (on purpose)
- 0% fee on bookings. What you charge, you keep in full.
- 0% extra on Mercado Pago. You pay only what MP charges you, directly.
- No charge for an additional barber within your plan's limit.
- No surprise add-ons. Everything in your plan is included.
- No paid SMS. Only WhatsApp and Instagram, the channels your customers actually use.
- No paperwork with Meta. We handle the WhatsApp and Instagram connection: you don't open accounts or configure anything.
- No fine print. Cancel from the panel in 30 seconds.
Frequently asked questions
Why the same price in every country?
Because the software costs the same to build for one barbershop as for another, and charging a barbershop in a big city more than one in a small town feels wrong to us. BarbSnap costs the same wherever you open your chair.
Is there a free plan?
Yes. The Free planincludes your booking link, the appointment agenda and Mercado Pago charging (0% fee), for 1 barber. No card required and no expiry. It doesn't include the WhatsApp/Instagram bot, campaigns or CRM, and the public page shows a "Made with BarbSnap". When you need it, you move to a paid plan from the panel.
Does the trial require a card?
Yes. You add your card at the start and get 7 days free to try everything. On day 8 your plan activates and is charged automatically. You can cancel earlier from the panel and nothing is charged.
How does the annual discount work?
You pay 10 months and use 12: the 2 extra months are our "thank you" for trusting us long-term. It applies to any plan.
Can I change plans?
Yes, whenever you want. The upgrade applies immediately; the downgrade at the next cycle.
Does WhatsApp cost extra?
No. The WhatsApp and Instagram connection is included in your plan and we handle it end-to-end — you don't have to open accounts on Meta or fight with configurations. You connect it in one tap and that's it.
What if I have more barbers than my plan's limit?
You move up a plan. We have no "extra barber charge". As you grow, you move to Pro or Unlimited when it suits you.
Is there a refund if I change my mind?
That's what the 7 free days are for: you try everything risk-free before anything is charged. Once a paid period has started we don't give refunds, but your plan stays active until the end of the term you already paid. Cancel whenever you want and it won't renew.